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Camilla eBoutique (US) - Click to return to Home page

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aerial shot of blue water at beach with rocks and sand CAMILLA Reducing our footprint
In deep reverence and respect for our forever muse, Mother Earth, we invite you to join our endless fight to care for and protect our planet.
aerial shot of blue water at beach with rocks and sand CAMILLA Reducing our footprint
In deep reverence and respect for our forever muse, Mother Earth, we invite you to join our endless fight to care for and protect our planet.
CAMILLA sustainability and packaging guideline, renewable , minimise litter
CAMILLA sustainability and packaging guideline, renewable , minimise litter
 
 
Reducing Our Footprint
Luxury shouldn’t be wasteful and, as a result, we design with circularity in mind – including when it comes to our packaging. Our store bags, tissue paper, online shipping boxes and premium boxes are all recyclable. Developed with APCO’s Sustainable Packaging Guidelines, our packaging suite follows the key guidelines that are:
CAMILLA sustainability and packaging guideline, renewable , minimise litter
CAMILLA sustainability and packaging guideline, renewable , minimise litter
We created swing tags made from 70% recycled materials, woven labels made from 60% recycled yarn, satin tape and swing tag cord plaque created from 100% recycled polyester, and button bags from 100% recycled material and FSC®-certified.

At CAMILLA, alongside our project on our paper packaging, we have been focusing on our use of plastics and, in particular, the polyethylene bag. Within the fashion industry, it's the plastics that you don't see that hurt our earth the most.

In our quest to reduce plastic usage throughout the business, we identified the major plastic component to be the use of polybags that each of our products have to be wrapped in, and our online shipping packages. Starting this year, all our online shipping orders will be sent in a bag made from recycled materials, and all plastic bags used in the warehouse and in our Boutiques will be made with recycled materials.
 
We are working behind the scenes on diverting all polybags from landfill, with a soft plastics service in its early stages of implementation. Alongside this, for all plastics that wrap our goods we have a plan to reduce, and eventually phase out, all polyethylene that is not made from recycled materials or is recyclable.

Please ensure you recycle your polybags you receive in your orders into soft plastic recycling.

PREVENTING MICROPLASTICS

Whenever we wash clothes made with synthetics, little plastic fibres from our textiles travel from our washing machine into the wastewater, making their way to Mother Earth’s rivers, lakes and oceans. These particles break down further, and are ingested by our sea creatures, causing them harm.

 
Scientifically proven to stop microplastic pollution caused by clothes washing by retaining these fibres and not losing any of their own, GUPPYFRIEND laundry bags are available to purchase via our website, so that you can wash your CAMILLA treasures in peace.
 
SHOP LAUNDRY BAG
 
RECYCLED OCEAN PLASTIC MAILERS

We use POLLAST!CTM Mailers made by The Better Packaging Co. to send our swim and activwear treasures to you. These are crafted from 100% ocean bound plastic, protecting our beautiful oceans from pollution.

 
To ensure transparency, each mailer has a unique tracking number to trace the plastic back to source, and are the lowest carbon form of packaging available to commercial businesses.
CAMILLA X Guppyfriend microplastic prevention laundry bag
camilla franks, camilla designer, camilla clothing designer, camilla fashion designer, camilla clothing australia camilla, camilla our mother, acknowledgement of country, camilla bushfire appeal

BUSHFIRES

For months, our home was burning. Our biggest muse, our beloved playground. Loss of land, loss of homes, loss of life. This incredibly sad time for our country did not end when the last fire went out – the scar left on our nation will last a lifetime.

We bore witness to irreversible damage to our lands and climate, and injured wildlife. As a nation we grieved for the lives lost and extended our deepest gratitude for our fire fighters and support teams who risked their own to protect others and our land.

To see our beautiful home catastrophically destroyed is a pain we never wish to feel again. We pledged and donated $50,000 to eight different charities that supported and defended our home yesterday, today and every other day.

 

camilla franks, camilla designer, camilla clothing designer, camilla fashion designer, camilla clothing australia camilla, camilla our mother, acknowledgement of country, camilla bushfire appeal

BUSHFIRES

For months, our home was burning. Our biggest muse, our beloved playground. Loss of land, loss of homes, loss of life. This incredibly sad time for our country did not end when the last fire went out – the scar left on our nation will last a lifetime.

We bore witness to irreversible damage to our lands and climate, and injured wildlife. As a nation we grieved for the lives lost and extended our deepest gratitude for our fire fighters and support teams who risked their own to protect others and our land.

To see our beautiful home catastrophically destroyed is a pain we never wish to feel again. We pledged and donated $50,000 to eight different charities that supported and defended our home yesterday, today and every other day.

 

CAMILLA pretty as a poppy printed fabric with pink, orange and yellow poppy's
As print makers, storytellers, adventurers and artisans, our prints are at the heart of everything that we do and everything we hold true. Hand-drawn and painted by in-house artists, each limited-edition collection is then digitally printed.
 
This process not only results in the exceptional detail, colour and brilliance that our artworks are now famous for, but digital printing has less impact on the environment thanks to the huge reduction in water usage, in many cases by 90%. What’s more, the usage of electricity is also minimised, making this a preferred method for textile mills to improve their environmental impact.
 
Just as we work with highly skilled artisans to create our collectible works of art, we also align with a very select group of print mills to help us produce them. These mills understand the handwriting, process of engineering and attention to detail we require. From the design stages through to the finished garments, these partners are highly skilled, trained to meet the colour and design specifications of our brand, and are STANDARD 100 by OEKO-TEX® certified. Printing can be detrimental to the environment, and this certification ensures us that our partners work to the highest standards.  
 
Luxury shouldn’t be wasteful and, as a result, we design with circularity in mind – including when it comes to our packaging. Our store bags, tissue paper, online shipping boxes and premium boxes are all recyclable. Developed with APCO’s Sustainable Packaging Guidelines, our packaging suite follows the key guidelines that are:
CAMILLA sustainability and packaging guideline, renewable , minimise litter
CAMILLA sustainability and packaging guideline, renewable , minimise litter
We created swing tags made from 70% recycled materials, woven labels made from 60% recycled yarn, satin tape and swing tag cord plaque created from 100% recycled polyester, and button bags from 100% recycled material and FSC®-certified.
CAMILLA sustainability and packaging guideline, renewable , minimise litter

At CAMILLA, alongside our project on our paper packaging, we have been focusing on our use of plastics and, in particular, the polyethylene bag. Within the fashion industry, it's the plastics that you don't see that hurt our earth the most.

In our quest to reduce plastic usage throughout the business, we identified the major plastic component to be the use of polybags that each of our products have to be wrapped in, and our online shipping packages. Starting this year, all our online shipping orders will be sent in a bag made from recycled materials, and all plastic bags used in the warehouse and in our Boutiques will be made with recycled materials.
 
We are working behind the scenes on diverting all polybags from landfill, with a soft plastics service in its early stages of implementation. Alongside this, for all plastics that wrap our goods we have a plan to reduce, and eventually phase out, all polyethylene that is not made from recycled materials or is recyclable.

Please ensure you recycle your polybags you receive in your orders into soft plastic recycling.

CAMILLA X Guppyfriend microplastic prevention laundry bag
CAMILLA X Guppyfriend microplastic prevention laundry bag
CAMILLA sustainability and packaging guideline, renewable , minimise litter
PREVENTING MICROPLASTICS
PREVENTING MICROPLASTICS

Whenever we wash clothes made with synthetics, little plastic fibres from our textiles travel from our washing machine into the wastewater, making their way to Mother Earth’s rivers, lakes and oceans. These particles break down further, and are ingested by our sea creatures, causing them harm.

 
Scientifically proven to stop microplastic pollution caused by clothes washing by retaining these fibres and not losing any of their own, GUPPYFRIEND laundry bags are available to purchase via our website, so that you can wash your CAMILLA treasures in peace.
 
SHOP LAUNDRY BAG
RECYCLED OCEAN PLASTIC MAILERS
CAMILLA sustainability and packaging guideline, renewable , minimise litter
RECYCLED OCEAN PLASTIC MAILERS
We use POLLAST!CTM Mailers made by The Better Packaging Co. to send our swim and activewear treasures to you. These are crafted from 100% ocean bound plastic, protecting our beautiful oceans from pollution.
 
To ensure transparency, each mailer has a unique tracking number to trace the plastic back to source, and are the lowest carbon form of packaging available to commercial businesses.
CAMILLA beige leopard printed silk fabric
CAMILLA pretty as a poppy printed fabric with pink, orange and yellow poppy's
As print makers, storytellers, adventurers and artisans, our prints are at the heart of everything that we do and everything we hold true. Hand-drawn and painted by in-house artists, each limited-edition collection is then digitally printed.
 
This process not only results in the exceptional detail, colour and brilliance that our artworks are now famous for, but digital printing has less impact on the environment thanks to the huge reduction in water usage, in many cases by 90%. What’s more, the usage of electricity is also minimised, making this a preferred method for textile mills to improve their environmental impact.
 
Just as we work with highly skilled artisans to create our collectible works of art, we also align with a very select group of print mills to help us produce them. These mills understand the handwriting, process of engineering and attention to detail we require. From the design stages through to the finished garments, these partners are highly skilled, trained to meet the colour and design specifications of our brand, and are STANDARD 100 by OEKO-TEX® certified. Printing can be detrimental to the environment, and this certification ensures us that our partners work to the highest standards.  
 
PRINTING PROCESS

As print makers, storytellers, adventurers and artisans, our prints are at the heart of everything that we do and everything we hold true. Hand-drawn and painted by in-house artists, each limited-edition collection is then digitally printed.
 
This process not only results in the exceptional detail, colour and brilliance that our artworks are now famous for, but digital printing has less impact on the environment thanks to the huge reduction in water usage, in many cases by 90%. What’s more, the usage of electricity is also minimised, making this a preferred method for textile mills to improve their environmental impact.
 
Just as we work with highly skilled artisans to create our collectible works of art, we also align with a very select group of print mills to help us produce them. These mills understand the handwriting, process of engineering and attention to detail we require. From the design stages through to the finished garments, these partners are highly skilled, trained to meet the colour and design specifications of our brand, and are STANDARD 100 by OEKO-TEX® certified. Printing can be detrimental to the environment, and this certification ensures us that our partners work to the highest standards.  

 FABRIC

Silk
There are few fabrics that come even close to the feeling of silk on the body – it breathes, floats and feels like pure luxury. Just as importantly for us, our treasured silk also prints beautifully and is considered a more sustainable fibre. A renewable resource, it can biodegrade, and uses less water, chemicals, and energy than many other fibres. Best of all, when cared for correctly, silk can last for generations, proof that sustainable fashion is about longevity.
 
When it’s not silk we are using, we endeavour to make the most conscious effort to choose the fabrics that make the least environmental impact. Our Fabric Strategy has identified which fabrics are preferred, which we need to phase out and which we continue to re-source. We select our fabrics for quality, handle, drape, texture and ultimately, how they print.

SHOP SILK


Recycled Fabric
Our need to protect Mother Earth was born with us on the sands of Bondi Beach. Our swimwear is lovingly crafted using Econyl®, a sustainable premium Italian textile, recycled from regenerated materials salvaged from our oceans. Made from recycled nylon, our swimwear is perfect on the body, and out of our environment. Our mens boardshorts and now all made from a polyester that is made from post-consumer waste, PET bottles predominantly. The textile is approved by the Global Recycled Standard.

SHOP SUSTAINABLE SWIMWEAR

Silk
There are few fabrics that come even close to the feeling of silk on the body – it breathes, floats and feels like pure luxury. Just as importantly for us, our treasured silk also prints beautifully and is considered a more sustainable fibre. A renewable resource, it can biodegrade, and uses less water, chemicals, and energy than many other fibres. Best of all, when cared for correctly, silk can last for generations, proof that sustainable fashion is about longevity.
 
When it’s not silk we are using, we endeavour to make the most conscious effort to choose the fabrics that make the least environmental impact. Our Fabric Strategy has identified which fabrics are preferred, which we need to phase out and which we continue to re-source. We select our fabrics for quality, handle, drape, texture and ultimately, how they print.

SHOP SILK


Recycled Fabric
All our swimwear is lovingly crafted using Econyl®, a sustainable premium Italian textile, recycled from regenerated materials salvaged from our oceans. Made from recycled nylon, our swimwear is perfect on the body, and out of our environment. Our mens boardshorts and now all made from a polyester that is made from post-consumer waste, PET bottles predominantly. The textile is approved by the Global Recycled Standard.

SHOP SUSTAINABLE SWIMWEAR

Silk
There are few fabrics that come even close to the feeling of silk on the body – it breathes, floats and feels like pure luxury. Just as importantly for us, our treasured silk also prints beautifully and is considered a more sustainable fibre. A renewable resource, it can biodegrade, and uses less water, chemicals, and energy than many other fibres. Best of all, when cared for correctly, silk can last for generations, proof that sustainable fashion is about longevity.
 
When it’s not silk we are using, we endeavour to make the most conscious effort to choose the fabrics that make the least environmental impact. Our Fabric Strategy has identified which fabrics are preferred, which we need to phase out and which we continue to re-source. We select our fabrics for quality, handle, drape, texture and ultimately, how they print.

SHOP SILK


Recycled Fabric
All our swimwear is lovingly crafted using Econyl®, a sustainable premium Italian textile, recycled from regenerated materials salvaged from our oceans. Made from recycled nylon, our swimwear is perfect on the body, and out of our environment. Our mens boardshorts and now all made from a polyester that is made from post-consumer waste, PET bottles predominantly. The textile is approved by the Global Recycled Standard.

SHOP SUSTAINABLE SWIMWEAR
camilla franks, camilla designer, camilla clothing designer, camilla fashion designer, camilla clothing australia camilla, camilla our mother, acknowledgement of country, camilla bushfire appeal

BUSHFIRES

For months, our home was burning. Our biggest muse, our beloved playground. Loss of land, loss of homes, loss of life. This incredibly sad time for our country did not end when the last fire went out – the scar left on our nation will last a lifetime.

We bore witness to irreversible damage to our lands and climate, and injured wildlife. As a nation we grieved for the lives lost and extended our deepest gratitude for our fire fighters and support teams who risked their own to protect others and our land.

To see our beautiful home catastrophically destroyed is a pain we never wish to feel again. We pledged and donated $50,000 to eight different charities that supported and defended our home yesterday, today and every other day.

 

camilla franks, camilla designer, camilla clothing designer, camilla fashion designer, camilla clothing australia camilla, camilla our mother, acknowledgement of country, camilla bushfire appeal

BUSHFIRES

For months, our home was burning. Our biggest muse, our beloved playground. Loss of land, loss of homes, loss of life. This incredibly sad time for our country did not end when the last fire went out – the scar left on our nation will last a lifetime.

We bore witness to irreversible damage to our lands and climate, and injured wildlife. As a nation we grieved for the lives lost and extended our deepest gratitude for our fire fighters and support teams who risked their own to protect others and our land.

To see our beautiful home catastrophically destroyed is a pain we never wish to feel again. We pledged and donated $50,000 to eight different charities that supported and defended our home yesterday, today and every other day.

 

Image of country, australian outback, camilla franks, camilla designer, camilla clothing designer, camilla fashion designer, camilla clothing australia
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Daintree rainforest | lush green trees and plants | camilla franks, camilla designer, camilla clothing designer, camilla fashion designer, camilla clothing australia
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our second home big indian traditional gold doors
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Image of country, australian outback, camilla franks, camilla designer, camilla clothing designer, camilla fashion designer, camilla clothing australia

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Daintree rainforest | lush green trees and plants | camilla franks, camilla designer, camilla clothing designer, camilla fashion designer, camilla clothing australia

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our second home big indian traditional gold doors

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